Sincerity Sells

from Orpheus of the Midnight Kitchen by Isto

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lyrics

When I was a little boy
The old maestro said to me
When you sing a joyful song
You've got to sing it merrily

If you want to cause the world to cry
Start with the tears that are in your eye
And if you want a bankbook like Adele's
Just remember, sincerity sells

Sincerity sells
Sincerity sells
If you want to make it in this business, yes
Just remember sincerity sells

Think of Marlon Brando
A great method actor they say
When he'd get into character
He always put a lot of dough away

If you want to make the big-time bucks
Say it like you mean it, that's the crux
Whether peddling lux'ry goods, or wooing mademoiselles
Just remember, sincerity sells

Sincerity sells
Sincerity sells
If you want to make it in this business, yes
Just remember sincerity sells

Song plugger on the bowery-o
Cavorting with the old-time throng
Soft lights and sweet music
Say it with a song

Whether sweating on the piano keys or standing on the bar
If you're not feeling it, you won't get far
From the darkest brothels to the best hotels
Remember, sincerity sells

Sincerity sells
Sincerity sells
If you want to make it in this business, yes
Just remember sincerity sells

© Christopher White 2021

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from Orpheus of the Midnight Kitchen, released March 18, 2022

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Isto Newark, New Jersey

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